Chevy Becomes Official Vehicle of Little Caesar's Arena

DURAND, Mich., –– Olympia Entertainment and Chevrolet are extending their partnership and strengthening the bond between these two major Detroit companies. Chevy has been named as the official vehicle of the Little Caesar's Arena, home of the Detroit Red Wings and Detroit Pistons! Chevy has been the official vehicle of the Detroit Red Wings since 2015, but this recent partnership with the new arena, which will open before the 2017-2018 Red Wings hockey season, is expected to offer an incredible viewing experience for sporting events and concerts. Detroit has been waiting in great anticipation for the opening of the "LCA" as it will be a huge boost to the downtown atmosphere and economy. Plus, it will bring all of Detroit's professional sports teams (Red Wings, Tigers, Lions, Pistons, and a future Major League Soccer team) together in downtown.

The northeast entrance, located on Detroit's iconic Woodward Blvd., will showcase Chevy's brand and events through a giant video screen. The Chevy bowtie will be featured throughout the arena as one of its four sponsors with the nameplate in a series of unique styles. Chevrolet is also the official vehicle of the Detroit Tigers, Fox Theater, and Olympia Entertainment. Red Wings superstar Dylan Larkin will serve as a brand ambassador for the following season, helping to usher in the new arena and its familiar sponsor.

“We are delighted to expand our partnership with Chevrolet, one of the most recognizable, respected brands in the world,” said Tom Wilson, President, and CEO of Olympia Entertainment. “Adding another Detroit-based name to Little Caesars Arena is a significant point of pride, and one our fans will enthusiastically embrace.”

The arena will have a lot of unique features, including:

• Wi-Fi connectivity
• Increased pregame and postgame entertainment opportunities, located in the heart of District Detroit
• Luxury amenities and a wide array of food and drink options
• An iconic bowl seating incline which gives fans a firsthand glimpse into the action
• Immediate access to the city's bustling downtown entertainment scene

Learn more about Little Caesar's Arena and District Detroit to see how downtown Detroit will soon transform, and to plan a trip to see the Wings play this upcoming season! Chevrolet is proud and excited to become the Official Vehicle of Little Caesar's Arena and to form this new partnership with Olympia Entertainment. The automotive brand is also looking forward to continuing help the community of Detroit and aid in the city's revitalization.

Located at 9009 East Lansing Road in Durand, MI 48429, Hank Graff Chevrolet Durand wants to revolutionize your car buying experience. We’ll bring all the transparency and customer satisfaction you need while making the buying experience fun! If you have any questions be sure to contact us at (989) 288-2657 or head over to our website at www.GraffChevyDurand.com! We are proud to serve Durand and the surrounding communities of Owosso, Flint, Genesee Charter Township, Swartz Creek, and Corunna.

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